Insights & guides
Data and context to move your go-to-market career forward.
FeaturedGTM Salary Report 2026
What do GTM professionals earn? Broken down by role, level, work mode and region - based on real jobs.
View the report →From the GTM AI blog
In-depth on GTM roles, RevOps and the market.
What is GTM Engineering?
The role redefining B2B growth.
Read on gtmai.nl ↗The state of GTM Engineering in the Benelux (2026)
How far along are the Dutch and Belgian markets?
Read on gtmai.nl ↗Hiring your first GTM Engineer
What to look for in the first hire.
Read on gtmai.nl ↗GTM Engineering and RevOps: better together
How the two disciplines reinforce each other.
Read on gtmai.nl ↗RevOps: marketing, sales and service as one team
Why RevOps makes the difference in growth.
Read on gtmai.nl ↗KPIs for your GTM Engineering team
What should you really steer a GTM team on?
Read on gtmai.nl ↗The modern GTM stack, dissected
The tools behind modern go-to-market.
Read on gtmai.nl ↗GTM Engineering for scale-ups
What works for fast-growing companies.
Read on gtmai.nl ↗